Ease of access and convenience are transforming the service industry You can order your groceries online and have them delivered to your house immediately. Don’t have a TV? No problem, stream anything you want directly to laptop or […]
Marketing Tips for your personal injury law firm
Developing the right marketing plan for your practice! Marketing your personal injury law firm can be very expensive and time consuming! BUT it doesn’t have to be! You don’t have to be a marketing expert to kickoff your […]
Custom-fitting Your Marketing Plan to Your Personal Injury Law Firm’s Goals
Your law firm is different from others, so your marketing plans need to be customized, as well. Raise your hand if you’ve seen an ad on TV, heard one on the radio, or stumbled across one on the […]
Paying ADtention
How to Successfully Advertise your Personal Injury Law Firm Managers and principals are great at practicing law but when it comes to advertising and marketing their law practice they tend to lose sight and succumb to competitive creative, […]
How to keep the “personal” in personal injury lawyer
Practicing law can be a tough and competitive career to follow but keeping a great reputation and building relationships with your clients can set you apart from the competition! At the first thought of the word lawyer, […]
Your Personal Injury Law Firm and the Illusion of Market Domination
You don’t need to have an unlimited ad budget, just the right placement Your audience’s attention is both precious and fickle at the same time. As you can see from our news cycle, yesterday’s headline is today’s afterthought. […]
How to Align Your Personal Injury Law Firm Goals with Your Advertising
Keeping your advertising in line with your overall law firm goals keeps your campaigns in focus. Have you ever gone grocery shopping after forgetting your list at home? If you’re anything like me, you end up spending way […]
Eric Elliott.
Eric Elliott is a marketing and creative professional and serves as Principal for VIP Marketing and Advertising an integrated marketing agency, Principal of Craft Creative and Editor of The Legal Ad Journal, based in North Charleston, SC.
Posts
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Creating content for your personal injury law firm
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The Importance of a Solid Content Marketing Strategy for Your Personal Injury Law Firm
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How Personal Injury Law Firms Can Deliver What Prospective Clients Actually Want
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Marketing Tips for your personal injury law firm
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Custom-fitting Your Marketing Plan to Your Personal Injury Law Firm’s Goals